If you are a small business owner and don’t like meetups and networking you are missing out on opportunities for sure. What about if you are somebody who is a bit reserved and doesn’t have the outgoing personality like many around you?
If we look around we find there are two types of personalities, there are those who can join a group conversation and start talking to everybody as if they are their childhood friends and then there are those who have the “odd one out” feeling when they join a group and feel either they don’t have anything to say or don’t know what to say.
So what about if you are one of the second type of person? Here are few tips to help you out.
Take somebody with youIf you are going to a networking event find a friend who can join you there, it is always easier to start the conversation with people you already know. Most of the time you will get introduced to others in a group and they will take the lead so just follow the conversation and enjoy the company.
Start smaller groupsAnother tip is to start with a smaller and informal networking group where the atmosphere is causal and friendly, there are number of meetups available on meetup.com or you may ask around to find a causal and informal networking group to start your networking journey.
Get professional helpIt may not be a bad idea to attend a seminar or a training event to help you build your confidence. There are number of experts including Paula Smith and Melinda Brennan who specialise in this field and will be happy to help you build your confidence and tweak the message you are trying to get across.
Hire a sales personAnother option to consider is to hire a causal sales person who can take care of the networking and PR responsibilities, they can join you in networking and client meetings. There are number of businesses who charge an hourly rate for hiring a sales professional on an on-demand basis.
SummaryNo matter what type of business you are in, business networking plays a key role in getting new customers and getting the message across. Above are some the tips that can help you start your networking journey.
YZM Technologies is a Perth based Software Company specialising in building custom software, databases and mobile apps and helping small businesses achieve better results by optimising business processes.